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Srivilliputhur is a municipality within the Virudhunagar district of Tamil Nadu. The place is legendary for palkova, a candy manufactured from milk and sugar. The dish earned a Geographical Indication tag in 2019.

The story of palkova began round 1921. Dev Singh, a Rajput, arrange a candy stall named Lala Sweets close to the famed Andal temple. He began making palkova after seeing the copious manufacturing of milk and the prasadam within the temple manufactured from milk, sugar and assorted nuts. Now it has been renamed as Sri Venkateswara Vilas.

Day-after-day 2,000 litres of milk is procured and half-a-tonne of palkova is made at this store

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