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Mohammed Arif Hussain is well-liked as MBA Limbupaniwala in Hyderabad. The reason being easy sufficient: quickly after finishing a course in enterprise entrepreneurship, he determined to arrange a cart to promote nimbu pani (the desi lemonade) and was greeted with feedback of “Is that this what you wish to do after a enterprise administration course?’ or ‘How will we inform folks you promote nimbu pani on the road?’ He didn’t let that discourage him; he noticed it for example of a startup and entrepreneurship, a fulfilment of the objective of his on-line course on enterprise research and entrepreneurship program.

Why did he title his stall MBA Limbupaniwala? “MBA is a level that makes you a grasp of enterprise administration. Since I needed to be an instance to small startup ventures, I known as it MBA Limbupani (mixture of lemon and nimbu ) wala.” 

He first invested in a motorable thela (cart) that might maintain all of the paraphernalia to make nimbu pani. One can discover his lemonade cart at Basheerbagh, reverse Ohri’s restaurant. He had lately arrange stall at Jashn-e-bazaar and was open of the stalls that did brisk enterprise.

“I made a decision to promote lemonade after doing market analysis on roadside native drinks. Many stalls promote lemonade or pudina pani, however lots of people keep away from it because of hygiene issues.” Arif makes use of packaged water to make lemonade and serves it in a 200ml disposable glass.  

MBA Limbupaniwala also sells some dramatic drinks

MBA Limbupaniwala additionally sells some dramatic drinks
| Picture Credit score: RAMAKRISHNA G

Arif says he used the entire of 2021 to chalk out a plan. This concerned taking a look at completely different enterprise fashions. After he selected promoting lemonade on a cart, he needed to think about the flavours, the emblem, colors and all that’s required to make folks take discover of his thela. “An important half was to make a tasty lemonade. I attempted 37 lemonade recipes and perfected seven,” says Arif.  Arif began his enterprise in February with only one flavour – masala. As his prospects grew, he launched different flavours.

MBA Limbupaniwala is a lemonade stall by Md Arif Husain at Basheerbagh

MBA Limbupaniwala is a lemonade stall by Md Arif Husain at Basheerbagh
| Picture Credit score: RAMAKRISHNA G

“My pals have been very supportive My good friend Mohammed Wahid Husain stands and assists me with my lemonade enterprise.” 

With the rising recognition, Arif is invited to arrange stalls at exhibitions and events. “When such requests come, I simply must pack issues and transfer,” he beams.   

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